Orange Jordan announced that it now offers sign language in all its shops across the Kingdom to enable persons with hearing impairments to communicate in real-time and expand the beneficiaries of the SignBook application for smartphones after its success in 11 Orange shops.
The application is available on iOS and Android. Customers with hearing impairment can download the application to contact a sign language interpreter to receive services and technical support and efficiently communicate with employees when visiting any of Orange’s 62 shops.
The application operates based on geolocation, as the customer has to be near the shop to use it, otherwise the application will not be effective.
Introducing sign language in all the Orange Jordan’s shops falls under the company’s umbrella “Differently abled, definitely enabled” aimed at enhancing accessibility of persons with disabilities to digital services and solutions in order to enable, empower and support them.
The umbrella is part of Orange Jordan’s corporate social responsibility that focuses on digital inclusion as one of its main pillars, stemming from the company’s role as a responsible digital leader.
The company asserted its continuous partnership with SignBook, the developer of the app and one of the startups that joined the sixth season of the growth acceleration program, BIG by Orange in 2019.
Orange Jordan said that it remains committed to supporting youth that come up with innovative projects that cater to different needs and aspirations and extending the contribution of startups in socioeconomic development.
The two parties continue to enhance the inclusion of persons with hearing impairments by providing sign language interpretation and audio explanation, including an agreement with the Jordanian Ministry of Health to offer SignBook in several health centers.
“At Unifonic our mission has always been to empower organizations to engage and communicate seamlessly with their customers. I couldn’t be prouder to see our solutions making such a positive impact and reaffirming that mission. This raise is an important milestone in our journey, it will allow us to scale our offerings and expand our reach to enable more organizations to connect with customers reliably and effectively. Our team is our anchor and together we aim to continue this journey and serve our clients in the best ways possible.”
“Consumers and businesses are increasingly sophisticated in how they communicate digitally, but this has created fragmentation across multiple emerging channels. Unifonic’s technology manages this complexity into a single platform, enabling enterprise clients to form closer relationships with their customers. Our investment team on the ground in Riyadh has followed Unifonic for some time and we have witnessed first-hand the company’s progress in establishing significant market leadership in the Kingdom of Saudi Arabia. We look forward to supporting the Unifonic team in scaling the platform across the Middle East and other emerging markets.”
