The importance of Orange Jordan’s CSR programs lies in their sustainable nature and long-term impact which could be seen in the objectives the company strives to materialize and its continuous communication with the participants. Aligning with this, Orange Jordan offered sponsorship to the first edition of Jusoor Labs conference which has been recently held targeting schools, teachers, and e-learning partners.

While Jusoor Labs is one of the startup companies participating in the 10^th season of the BIG by Orange program, it aims to provide interactive bilingual educational content for school students regardless of age, based on scientific experiments, through virtual laboratories with the sole purpose of providing children with an experience that simulates the one in traditional laboratories to boost their skills through discovery-based learning.

The first edition of Jusoor Labs conference aimed to extend gratitude to the schools that benefit from the company’s services to complement the traditional educational experience provided to students. Jusoor Labs announced in the conference as well about the launch of their new mobile application.

Commenting on this step that falls deeply within Orange Jordan’s sustainable CSR vision, the company emphasized that maintaining contact with its startups throughout their digital journey is key to ensure more effective outcomes on the community and national levels.

The company further elaborated that the entrepreneurs’ prominent achievements and milestones indicate that Orange Jordan’s programs are on the right track. Such collaborations offer an example to follow to young men and women which leads to better communities in every sense.

On the sidelines of the conference, the Co-founder of Jusoor Labs, Tawfiq Al-Qaffaf, seized the opportunity to express his sincere gratitude to Orange Jordan for the continuous and nonstop support enabling entrepreneurs to stay closer to the needs of their communities, and maintain solid relationships with their partners and end consumers alike converting their innovative ideas into an integral part of the community’s growth and development process.

Al Qaffaf also declared that the 1^st edition of Jusoor Labs is a mere example of taking businesses to new heights especially with the launch of the new mobile application, in addition to transform the insights of partners and school representatives participating in the conference into tangible steps and action plans to enhance the discovery-based educational experience.

It is worth mentioning that Jusoor Labs provides its services to about 30,000 users and more than 30 private schools through 200 laboratories and three-dimensional content for scientific experiments that align with any science curriculum in the Arab countries and is available in both Arabic and English languages in schools. The virtual labs are available to all female and male students in addition to people with disabilities, and the company will launch AI Speech Recognition and the Teacher Audio Explanation in Arabic soon.

The company won second place in the Orange Social Venture Prize (OSVP), and through the BIG by Orange program it had the opportunity to participate in the VivaTech conference in France, being the world’s rendezvous for startups and leaders to celebrate innovation.

Jusoor Labs aims to boost its market value to €100 million, while its current market value is worth €5 million, double users to amount to 10 million over the next five years, collaborate with 15,000 educational institutions, increase the number of laboratories to 500 and expand its geographical presence in 10 countries in the MENA region.

To learn more, please visit our website: www.orange.jo

Estarta and UN Women have had a long-standing partnership. This partnership has been quite fruitful, to say the least. Read on to get a glimpse into the latest initiative between Estarta and UN Women WEPs.

Estarta UN Women Partnership

UN Women’s continuous collaboration with the private sector has led to a lot of sustainable change. Estarta is proud of this partnership and proud to have been a part of these important efforts for over three years now. The most recent effort was the “Gender Responsive Marketing Training for WEPs Signatories in Jordan” that Estarta just attended.

WEPs Conference at A Glance

The insightful and informative two-day conference in the Dead Sea focused on crucial topics such as gender mainstreaming, challenging gender stereotypes, and promoting diversity in marketing. It also includes integrating gender equality principles into advertising, a crucial tool in today’s market. Participants engaged in interactive sessions, case studies, and practical exercises.

Final Thoughts

The conference was highly enlightening and eye-opening to a number of issues the private sector is currently facing in terms of gender equality in marketing and advertising. It was great to hear so many insightful thoughts on this matter. As it were, this conference was put together under the umbrella of UN Women for WEPs signatories in Jordan.  For more, head over to Estarta’s social media, including LinkedIn.

Al-Rajhi Bank – Jordan, a key foreign branch of the world’s largest Islamic bank, has successfully gone live on ICS BANKS® Universal Islamic and Digital Banking Solutions from ICS Financial Systems Ltd. – ICSFS, a global software services provider for banks and financial institutions.

The implementation scope which covered the bank’s head office, 10 branches, and network of 47 ATMs; included completely scrubbing Al Rajhi Bank’s legacy system and successfully migrating to ICS BANKS® Full-fledged Universal Islamic Banking Solution as well as ICS BANKS® Holistic Digital Banking Solution, enabling Al Rajhi Bank to deliver a much broader scope of services and products to their customers and furbishing them with direct access to their banking services anytime, anywhere through ICS BANKS® numerous and secure digital touchpoints.

Recognizing Mr. Amjad Alsadiq, Levant Chief Executive Officer at Network International Company and int@j’s Vice Chairman, as one of Network International Company’s regional and in-country leaders

Network International, a leading local provider of payment solutions, understands the importance of local digital payment solutions in enabling banks, fintechs, and MNOs to create acceptable consumer value propositions and merchants to develop their businesses.